Category Archives: Tech Talk

Not Your Father’s Polaroid!

A new take on the old fashion Polaroid camera, the Impossible I-1 Analog Instant Camera is very cool and would make a great gift for the photographer in your family!  For those of you who long for a bit of nostalgia in this digital age, it’s the perfect tech toy.  Added features include remote control with an app from your phone and an advanced ring flash that adapts to your environment. The company claim is that the ring flash will capture your subject in the right light no matter where you shoot.

Impossible I-1 Analog Instant Camera

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Set Up a Facebook Fan Page That Works

I’ve recently come across a few really creative FB Fan pages! This inspired me to tweak my FB page to look better. (still working on it) So I started searching the Internet for good “how to” ideas. Unfortunately, I didn’t really find great information that addressed what I was looking for (something with more graphic elements) However, I did find the post below which I thought was well written and worth sharing. Let me know if you know of any good sites on custom design of FB Fan pages.

Post by Dean Rieck “Direct Creative Blog”

I’ve been talking to several people recently about setting up a Facebook fan page, how to get more fans, and how to use Facebook effectively.

Full disclosure: Yes, I have a Facebook page, but it’s private. I use Twitter and LinkedIn for business, but I haven’t set up a page for my copywriting business.

However, I DO run a Facebook page for the same nonprofit that I mentioned in a recent post on email marketing. It’s performing well, averaging 50 new fans a day.

The first thing people ask me is what type of account is best? A group or a fan page? For me, that’s simple. A fan page. Why? A post on Mashable about the difference between Facebook pages and groups lays out the differences nicely. Here’s a summary:

Groups are great for organizing on a personal level and for smaller scale interaction around a cause. Pages are better for brands, businesses, bands, movies, or celebrities who want to interact with their fans or customers without having them connected to a personal account, and have a need to exceed Facebook’s 5,000 friend cap.

A fan page lets you grow as big as you want, send updates to an unlimited number of people, and keep the focus on the organization without revealing the administrator (unless you want to).

Okay, so once you’ve set up your account as a fan page, then what? Here are some tips:

Upload a logo or photo with a web address at the bottom. It won’t be clickable, but fans can see where to go if they want to visit your website.

Fill out your info page completely. Here you can have a clickable web address, company overview, mission, and products. You can give only what Facebook asks for or get creative and provide other information as well.

For example, in your company overview, you can list links to pages on your website, your newsletter signup form, other social media, or whatever you want.

Use FBML to create a landing page. FBML is Facebook’s version of HTML, which you can use with an application called Static FBML. This lets you render basic HTML in a box or tab on your page. You won’t find it in your default applications, but you can find it with a search in the application directory.

The idea is that instead of sending people to your wall, as most people do, you send them to a landing page with whatever message you want to provide. For example, you can give a short description of your organization and tell people to click the “become a fan” button.

This is one of those “duh” things you may not think about at first, but which can dramatically increase your Facebook growth. A landing page is just good direct marketing.

Click link below for full post.

How to set up a Facebook fan page that works.

Socialmatic Instagram-meets-Polaroid physical camera to ship in early 2014

Re-post Digital Arts

By Christina DesMarais | PC World on March 03, 2013

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ADR’s concept camera that lets you apply Instagram filters to photos you shoot and then print them directly from the camera will ship early next year.

Instagram fans who want more instant gratification from the photo sharing service and social network are getting some help from Polaroid.

In the first quarter of 2014, youll be able to buy a Polaroid-branded instant digital camera that will let you shoot photos, apply Instagram filters, share them on Facebook and Instagram, and print your snapshot on Polaroid-style paper.

The idea makes sense considering that both Polaroid and Instagram appeal to people because of their hipster vibes.

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It can’t be denied — tons of people get a kick out of Instagram. In fact, the service says more than 100 million people use it every month.

The square-shaped Polaroid Socialmatic Camera is a concept developed by ADR and fittingly resembles Instagrams little square app icon. Although actual product specs have yet to be announced, when the concept was unveiled last May it was shown to feature interchangeable lenses, an LED flash, a touchscreen, optical zoom, 16GB of memory, Wi-Fi, Bluetooth, and, of course, its own printer on board.

Smart Phones and Kids: What Parents Need to Know!

Trying to stay on top of technology seems like a losing race to most of us. Thank goodness for geeks! Especially tech geeks who can break down concepts in plain old basic language. God bless them!. . . So when I  find enlightening post about tech toys, I feel obliged to share. Great information for anyone with a wireless family plan –  Bohemian Home Journal

Post by Jennifer Jolly – December 2012

Handing over a shiny new smartphone or tablet to a youngster is like giving them keys to a sports car and wishing them luck on the freeway. In this TECH NOW, find out how to head off inappropriate content, over-use and even Internet predators with simple steps that even a non-techie parent can manage.

Set the rules. Have a heart-to-heart about the rules of cyber-conduct. Let them know this is about keeping them safe, which is your job as a parent. Print out, sign and post a family Internet contract so that expectations and consequences are clear.

Set up content filters. You can set up filters that even your tech-savvy teens can’t hack through.

Android, Apple and Windows devices have settings or apps that with just three to five steps let you “set and forget” a list of filters. You can password-protect your settings, too, so that your kids can’t (easily) outsmart you and undo them.

Install surveillance software. The next level of protection is surveillance — with the understanding that you’re using these tools to protect, inform and empower your kids, not to spy on them. After all, teens need to learn about the trust, respect and privacy that comes with growing up. For free filters, try K9 Web Protection. It blocks sites in more than 70 categories, including pornography, gambling, drugs,violence/hate/racism, malware/spyware and phishing.

Additionally, the FTC this week said it is investigating whether some apps violate kids’ privacy rights by quietly collecting personal information and sharing it with advertisers and data brokers. The FTC recommends these six steps for parents:

— Try out the apps your kid wants to use so that you understand the content and the features.

— Use device and app settings to restrict a kid’s ability to download apps, make purchases through the app or access other material.

— Turn off your Wi-Fi and carrier connection using “airplane mode” to disable any interactive features, prevent inadvertent taps and block access to material you haven’t approved.

Turn off your Wi-Fi and carrier connection using “airplane mode” to disable any interactive features, prevent inadvertent taps and block access to material you haven’t approved.

— Look for statements about whether the app or anything within the app collects kids’ personal information. If you can’t find disclosures or assurances that information collection and sharing is limited, consider a different app.

— Check whether the app connects to social media, gaming platforms or other services that enable sharing photos, video or personal information or chatting with other players. If so, see if you can block or limit those connections.

— Talk to your kids about your rules for downloading, purchasing and using apps, and sharing information online. And make sure you tell them why it matters.

Jennifer Jolly is an Emmy award-winning consumer tech contributor and host of USA Today’s new daily digital TECH NOW . Email her at techcomments@usatoday.com. Follow her on Twitter: @JenniferJolly

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McAfee Provides Free Protection from Android Malware–USSD Dialer Exploit

written by Lianne Caetano Your Android device may be vulnerable to the malicious USSD codes exploit, which can initiate a wipe of data on your phone and SIM card. This vulnerability potentially affects any Android device running anything below Android … Continue reading

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Push the Boundaries of Digital Design

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One of this year’s up-and-coming creative trends is ‘experiential’ design. It’s an umbrella term for innovative projects that encompass not just visuals, but also sound, touch and even smell – all driven by real-time feedback generated by the actions of viewers and the world around them. Michael Burns explores how you get start creating your own experiences. Continue reading

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iCloud with Snow Leopard Answers

When I went to the Apple site for the step-by-step directions, it stated that before I could transfer to iCloud I needed to install the new operating system Lion. Now I felt abused and used! My older iMac does not accept Lion OS (damn compatibility issues!) After a few hours of searching solutions online below is what worked for me: Continue reading

A Look at Life In 873 Stock Photos

re-blogged from Digital Arts

Check out the clip below, I love the way it was put together!

With 873 photos in motion, AlmapBBDO has created a touching one-minute film for Getty Images. This job required extensive research into the archives of thousands of photos of the brand.

Patient research work involving more than 5 thousand photographs resulted in a one-minute film that AlmapBBDO created to advertise stock library Getty Images. The film is surprising when showing 873 images in 15 images per second, sufficient speed to transform the series into a video that, without any text, tells a story of a life from beginning to end. All photos, without any exceptions, are from the Getty Images archives.

Copywriter Sophie Schoenburg and art director Marcus Kotlhar worked for six months researching images, improving the script and building each scene so they would not only be understood, but would also touch viewers. Sometimes, for example, a scene would look perfect on paper, but the images chosen to depict it were not sufficient or did not perfectly match up to offer the right movement and sense. And hence the research had to be restarted.

The film was directed by Cisma, via Paranoid BR, along with Marcos Kotlhar, the art Director at the agency.

“It was a labour of love”, says Cisma. “Although it uses still images, we tried to make it dimensional with movement and by playing with perspective. All images are 100% from the Getty Images archive. The only thing we did was change the scale and rotation to build the stop-motion sequence. There’s so much in there that it’s a spot that should be watched frame by frame.”

For the creative team, the purpose was to adhere to the concept that Getty Images has so many images that anybody is capable of telling any story they want by only using their archives. In the film “Do amor ao Bingo em 873 imagens” [From love to Bingo in 873 images], a storyteller in the corner of the screen describes the images used.

The Getty Images logo appears at the end of the story, but the storyteller continues to turn until reaching the exact number of images in the Getty Images archive.

Digital Arts Staff

For more information see the Getty Images Web site.

Keep up-to-date with the latest creative news — click here follow @digital_arts on Twitter.

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Dave Hill’s: “Moving Still”

Re-post from webste Borrowlenses.com Posted by Sohail Mamdani on May 19, 2012 This is a behind-the-scenes video of a fiat ad by Dave Hill. A combination of still imagery and high-speed Phantom camera shots, this “moving still” is something truly … Continue reading

Tech Tools and Tips for Parents

If you’re the parent of a son or daughter in elementary, middle or high school then you probably have a love hate relationship with new technology and social media. Smart phones, tablets, iPods, mp3 players, Kindel eReaders, Nooks, Facebook, Twitter,  MySpace, video sharing sites and so on . . . it never seems to stop! . . . and it makes some adults run for cover and hide (preferably in a dark cave) rather than talk to their children and teens about electronics they can, can’t, should or shouldn’t use in school, home or any other place.

For our parents, it was basic TV and land line telephones; with very simple operating systems our parents could see, touch and understand how to easily set solid ground rules that were monitored without too much trouble.

Today it’s much more complicated for parents, and only a few seem to have mastered techniques to control and enhance the education and communication skills their children need in the 21st century.  Responses from parents such as; “I didn’t need that stuff when I was your age” or “You really don’t need those things to help you with your school work” no longer work.  The “old days” of pencils, pens, notepaper, manual typewriters and encyclopedias are long gon. . . Like it or not, technology and social media are not going away; so bite the bullet and reap the benefits.

By learning the ropes of social media and Web based programs, you’ll discover great new tools to help your children with time management of school work and extra-curricular activities. You’ll also help them by learning safety and security settings of Internet sites they visit.

Social media sites can be a fun place for conversation with friends, or a nightmare for kids and parents not savvy in those arenas. Google Alerts www.google.com/alert  is a helpful online tool to keep an eye on bullies and predators.  Parents can set up alerts to get warnings and notices if their child’s name is mentioned on the Internet.

Become a silent friend on sites such as Twitter and Facebook; this will enable you to see how your children interact with others . . .  Please try to be  a silent friend (hard as that may be.) Nothing can break down communication and humiliate your child more than reprimanding them on their Facebook wall!  Have a conversation face to face to talk about rude or thoughtless behavior.  Privacy settings on these sites can limit who can see what they post. One of the best online resources on Internet safety is www.mysecurecyberspace.com; it’s a free educational resource created by Carnegie Mellon University.

Google Apps and Google Calendar can put an end to excuses such as; “The dog ate my homework, “I thought I put it in my notebook.” and “I didn’t know about the assignment.” Google docs  www.google.com/google-d-s/b1.html  is a free Web-based office suite and data storage service offered by Google, with all of the bells and whistles.  It allows users to create and edit documents online while collaborating in real-time with other users. If a homework report is due on the photosynthesis of plants, your son or daughter can type and save the report in a private online account you both have access to. On the day the report is due, it can be open and printed from a school computer. Ain’t technology grand!

Google calendar www.google.com/intl/en/googlecalendar/about.html  can help teach your kids time management skills. You can set up and send alerts to remind them of upcoming assignments and activities.  The alerts can be sent to cell phones and/or email accounts. Send as many alerts as you like from any computer, and yes, it’s free. The calendar is stored online and can be viewed from any location that has Internet access. It can also import calendar files from Outlook (.csv) and iCalender (ics) – Multiple calendars can be added and shared, allowing multiple levels of permissions for each user.

Security software and online programs such as Family Norton onlinefamily.norton.com/ and MacAfee Family Protection http://www.mcafeefamilyprotection.com/b/ monitor Web surfing and can block sites you don’t want your children to visit.

For more helpful parenting advice and tips check out the book by Ian Lurie, The UnFun Parent: Keeping your kids safe online – He’s a good writer and knows  how to easily explain things without the complicated jargon.  Simple, straightforward, easy-to-abide-by rules to keep your young children safe online. This book is an good read and broken down into sections you can easily go back and reference the information you want to review again.